Business Impact Group Partners with Opnia

Digital Marketing

This new partnership will add social advertising, mobile app design and development and analytics capabilities to BIG’s deep portfolio of client offerings. It will bring seasoned, senior leadership experience and growth capital to Opnia.

Opnia was founded by Brett Loney, Brandon Johnson, Brook Oldre and Paul Taunton. Loney, Johnson and Oldre were part of the highly successful social coupon app Cartwheel by Target, which launched in 2013 and was revolutionary in driving in-store sales.

Digital Marketing

We specialize in social media advertising and mobile application development which amounts to the following services:

Facebook and twitter advertising agency services

  • Social advertising strategy, objective defining and media planning across Facebook, Twitter, Pinterest and Instagram
  • Social advertising execution, reporting and optimizations across Facebook, Twitter, Pinterest and Instagram
  • Social advertising conversion and re-targeting pixel deployment and audience management
  • Social advertising performance dashboards and campaign analytics


  • Mobile App interface design for iPhone, iPad and Android
  • Social advertising image design across Facebook, Twitter, Instagram and Pinterest
  • CSS Design and Layout
  • Branding, logo creation and digital assets

Mobile App Development

  • Mobile app development IOS and Android
  • Mobile application strategy and consulting
  • Custom mobile web design – no templates!
  • Mobile application analytics with specialty in measuring social advertising campaign performance
  • SDK deployment and testing across all major mobile app ad networks